Privacy Policy

Our Commitment To Your Privacy Rights

Dark Horse Institute, LLC is committed to making your online experience both satisfying and safe. Your privacy on the Internet is of utmost important to us.

We provide this Privacy Policy to inform you of our policies and procedures regarding the collection, use and disclosure of information, including personally identifiable information, that we receive from users of our website. This Privacy Policy applies only to information that you provide to us through the site, or any of our offline information collection methods.

As used in this policy, the terms “using” and “processing” information include using cookies on a computer, subjecting the information to statistical or other analysis and using or handling information in any way, including, but not limited to collecting, storing, evaluating, modifying, deleting, using, combining, disclosing and transferring information within our organization or among our affiliates within the United States or internationally.

Information Collection and Use

Like most website operators, collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request.’s purpose in collecting non-personally identifying information is to better understand how’s visitors use its website. From time to time, may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website. also collects potentially personally-identifying information like Internet Protocol (IP) addresses. does not use such information to identify its visitors, however, and does not disclose such information, other than under the same circumstances that it uses and discloses personally-identifying information, as described below.

Gathering of Personally-Identifying Information

Certain visitors to choose to interact with the site in ways that require to gather personally-identifying information. The amount and type of information that the site gathers depends on the nature of the interaction. For example, we ask visitors who use our forums to provide a username and email address. In each case, collects such information only insofar as is necessary or appropriate to fulfill the purpose of the visitor’s interaction with the site. does not disclose personally-identifying information other than as described below. And visitors can always refuse to supply personally-identifying information, with the caveat that it may prevent them from engaging in certain website-related activities.

Personally Identifiable Information” means any information that can be used to contact or identify you such as your name, home address, email address, telephone number or payment card number, social security number, and official, or government-issued ID information. We collect Personally Identifiable Information for a variety of reasons. The site also collects information that users provide through optional, voluntary submissions. These voluntary submissions include making an online request that send you additional information about its programs, via email or regular mail, and submitting an application to programs online.

We also collect the other information that you provide as part of use of the site (e.g., without limitation, zip code (on its own), city and state, age and individual preferences) (“Non-Identifying Information”). We use your Personally Identifiable Information (in some cases, in conjunction with your Non-Identifying Information) mainly to administer and provide the site and to administer your inquiries.

Certain Non-Identifying Information, which would be considered a part of your Personally Identifiable Information if it were combined with other identifiers such as your zip code and street address in a way that enables you to be identified, is considered to be Non-Identifying Information when it is taken alone or combined only with other non-identifying information. We may combine your Personally Identifiable Information with Non-Identifying Information and aggregate it with information collected from other users of the site to attempt to provide you with a better experience, to improve the quality and value of the site, and to analyze and understand how our site is used.

Unsubscribe Information

You may opt out of email communications from at any time by clicking on the “unsubscribe” link found at the bottom of every email. Requests are processed as they are received; however, some email communications are planned in advance and may continue to be sent for a few days following your unsubscribe request.

Usage Tracking Information collects aggregated information regarding user traffic patterns mainly by tallying page views throughout the site (“Usage Tracking Information”). does break down overall Usage Tracking Information according to a user’s domain name, browser type, IP address and MIME type by reading this information from the browser string (information contained in every user’s browser). Usage Tracking Information may also include the pages you were visiting before you came to our site, the time spent on those pages, search terms that you enter into our Search function, access times and dates, and other statistics. Nevertheless, we do not correlate Usage Tracking Information with data about individual users. We use Usage Tracking Information to determine which areas of our site that users visit based on traffic to those areas. We do not track what individual users read, but rather how well each page performs overall. This helps us continue to build better site for you.

Pixel Tags works with multiple marketing partners to display retargeted ads to users of our site, on our behalf, across the Internet. They collect non-Personally Identifiable Information about your visits to our site and your interaction with our products and services. We collect non-Personally Identifiable Information through the use of pixel tags, “clear GIFs,” and javascript-based tracking means, which are industry standard technologies that most major website use. We collect no Personally Identifiable Information during this process.


We may place a text file called a “cookie” in the browser files of your computer. The cookie itself contains no Personally Identifiable Information although it will enable us to relate your use of the site to information that you have specifically and knowingly provided. But the only information a cookie can convey to us is information you supply yourself. A cookie cannot read data off your hard disk or read cookie files created by other site. uses cookies to track user traffic patterns (as described above). Our advertising system delivers a one-time cookie to better track ad impressions and click rates.

You can refuse cookies by turning them off in your browser. If you have set your browser to warn you before accepting cookies, you will receive the warning message with each cookie. You do not need to have cookies turned on to use the site.


Identity theft and the practice currently known as “phishing” are of great concern to  Safeguarding information to help protect you from identity theft is a top priority.  We do not and will not, at any time, request your credit card information, your login information, or national identification numbers in a non-secure or unsolicited e-mail or telephone communication.  For more information about phishing, visit the Federal Trade Commission’s website. limits Information Shared with Third Parties. does not share Personally Identifiable Information with third-party ad servers or ad networks to serve third-party advertisements on the site.

Aggregate Information and Non-Identifying Information. 

We may share aggregated information that includes your Personally Identifiable Information, Non-Identifying Information and Usage Tracking Information with third parties for industry analysis and demographic profiling and to deliver targeted advertising about other products and services.

Service Providers. 

We may engage certain trusted third party companies and individuals to facilitate the site on our behalf, to perform site -related services (e.g., without limitation, hosting and maintenance services, customer relationship services, web analytics, payment processing and database storage and management services).

Compliance with Laws and Law Enforcement. cooperates with government and law enforcement officials and private parties to enforce and to comply with applicable law or valid legal process. may disclose information about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate to respond to claims and legal process (including but not limited to subpoenas), to protect the property and rights of or a third party, to protect the safety of the public or any person or to prevent or stop activity we may consider to be, or to pose a risk of being, any illegal, unethical or legally actionable activity.

Business Transfers. may sell, transfer or otherwise share some or all of its assets, including your Personally Identifiable Information, in connection with a merger, acquisition, reorganization or sale of assets or in the event of bankruptcy.

Changes to Privacy Policy

If we decide to make any material changes to our Privacy Policy, we will notify you by posting the new Privacy Policy on the site.  You are advised to consult this policy regularly for any changes.

Updating Your Privacy Preferences and Information

To update or correct your information and privacy preferences (such as whether you wish to receive promotional communications), you may write at


We do not take measures to protect non-sensitive Personally Identifiable Information. is very concerned with safeguarding your information.  The security of your Personally Identifiable Information is important to us.  But remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure. 

International Transfer

Your information may be transferred to, and maintained on, computers located outside of your state, province, country, or other governmental jurisdiction where the privacy laws may not be as protective as where you live. If you are located outside the United States and choose to provide information to us, we may transfer your Personally Identifiable Information to the United States and process it there. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

Links to Other Sites

The site may include links to other website maintained or controlled by third parties unrelated to If you click on such a link, you will be directed to that third party’s website. The fact that we link to a website is not an endorsement or representation of our affiliation with that third party, nor is it an endorsement of their privacy or information security policies or practices. We do not exercise control over third party website. These other website may place their own cookies or other files on your computer, collect data or solicit Personally Identifiable Information from you. Other website follow different rules regarding the use or disclosure of Personally Identifiable Information. We advise you to review the individual privacy policies of each external site that you use.

Third Party Content

Some pages of may contain content served from external third parties. No information is transferred from to third parties in connection with this content, but visiting a page with third-party content may cause information about you to be sent to the third party. is not responsible for the privacy practices of third parties.

Our Policy Toward Children is not directed to children under 13. We do not knowingly collect Personally Identifiable Information from children. If a parent or guardian becomes aware that his or her child has provided us with Personally Identifiable Information without their consent, he or she should contact us at If we become aware that a child under the age of 13 and has provided us with Personally Identifiable Information without verifiable parental consent, we will delete such information from our files.

Effective Date: 11.15.2017